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Organizing 2.0 has ended
Friday, April 29 • 4:30pm - 5:45pm
How to Build an Active Community of Supporters Through Content Marketing FULL

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- Key elements of a written content marketing strategy (and receive a template to get started)
- Frameworks to map your supporters’ engagement journey
- How to launch a content marketing campaign
- How to measure ROI from content marketing efforts with engagement, awareness, and conversion metrics
- Case studies of other activist groups and organizations running successful content marketing campaign."

Speakers
avatar for Devon Hopkins

Devon Hopkins

Director of Marketing, EveryAction
Devon Hopkins is the Director of Marketing for EveryAction, a leading technology platform helping progressive campaigns and organizations create change. He has developed and implemented innovative approaches to marketing and organizational development for dozens of national and international... Read More →


Friday April 29, 2016 4:30pm - 5:45pm EDT
18B-D